Hilco Brands
Hillier’s
Founded in 1914 in Sydney, Australia by Ernest Hillier, Hillier’s is Australia’s oldest chocolate company. The business subsequently moved to Melbourne and grew organically to become one of the country’s largest independent chocolate manufacturers. Hillier’s increasingly struggled to compete due to inefficient production processes and an unsustainable cost base. These factors, combined with an excessive product range, led to the company becoming financially distressed in 2015.
Hilco supported the MBI of the company by a new, sector experienced management team. A full financial and operational restructuring of the company was completed, including rightsizing the business to a sustainable cost base.
Hilco Capital’s role
- Identified an experienced MBI team to lead the restructured business
- Acquired business in distress and completed financial restructuring process
- Effected substantial SKU rationalization
- Operational restructuring to focus on key productive assets and higher margin products
- Overhead and direct cost reductions to reduce breakeven point
- Supported management team in progressive rebuild of higher margin contract business
- Parallel own brand development
- Provided working capital facility and investment support
Results
- Identified an experienced MBI team to lead the restructured business
- Acquired business in distress and completed financial restructuring process
- Effected substantial SKU rationalization
- Operational restructuring to focus on key productive assets and higher margin products
- Overhead and direct cost reductions to reduce breakeven point
- Supported management team in progressive rebuild of higher margin contract business
- Parallel own brand development
- Provided working capital facility and investment support