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The Le Tigre brand successfully became one of the most recognized apparel icons for several decades, with a range of designs that all carried the “leaping tiger” logo. The brand was originally launched in New York in 1977 and then re-emerged in 2003 after being out of production through the 1990s. The brand was owned and operated by Kenneth Cole Productions, which purchased the venerable label in 2007 and had successfully developed several licensing and distribution agreements with Bon Ton Stores, Inc. since that time. In 2015, Hilco Brands and Infinity Lifestyle Brands announced the acquisition of the iconic fashion brand Le Tigre from Kenneth Cole Productions in a private asset sale.