Hostess Brands

When Hostess Brands announced it was shutting down its business and selling all assets, Hilco was appointed exclusive real estate advisor early, initially valuing all 260 owned locations. After 120 were sold as part of a bulk brand/asset purchase, Hilco handled the sale of 140 diverse remaining real estate assets across 34 states. Implementing a highly innovative and effective marketing campaign, 6,000+ prospective buyers were generated within 90 days, which led to 400+ offers. Ultimately the portfolio (real estate, machinery & equipment and 10,000+ trucks) was sold in a bulk transaction at auction to the stalking horse bidder, which yielded $62+ million in proceeds to the estate.

• During it’s bankruptcy, Hostess Brands had to address a number of striking employees at dozens of its baking facilities, retail shops, and vehicle depots nationwide.
• The company needed to ensure safety for its employees, and continuous operations for the sake of its business

• On-site Protection
• 20+ Bakery Locations
• 400+ Retail Locations
• 200+ Vehicle Depots